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With an eye on the growth of e-commerce in Brazil and on meeting the demand from micro and small entrepreneurs who wish to have their own virtual stores, young entrepreneurs Adriano Caetano, Udlei Nattis and Jonatas Oliveira have just launched the Integrated Store (www.lojaintegrada.com.br). In it, the entrepreneur registers and starts his virtual store in a few minutes, being able to include up to 50 products in the free version, with a series of promotion and sales tools, without charging commissions on billing.
 
The project aims to assist companies that encountered difficulties in the available technologies, due to costs and store management. Among its features are its own address, intelligent inventory control, which automatically manages the quantity of goods, technical support and store optimization on search engines, making the entrepreneur visible to his potential customer, facilitating marketing initiatives. 
 
The Integrated Store also allows the integration of e-commerce with various platforms, social networks, price comparators and shopping communities, such as Mercado Livre. 
 
Another concern of the entrepreneurs was to invest in security and convenience in transactions. The platform allows the use of various forms of payment, such as credit card, bank slip and online debit, just by choosing the intermediary.
 
“Our expectation was to reach a thousand stores in the first year after launch, but we have already exceeded this number before we officially make the platform available to the market. This shows a repressed demand, which lacks tools that are increasingly simple and accessible. With the Integrated Store, we will make the small entrepreneur's dream of having their e-commerce without the need for specialists or large investments come true ”, explains Adriano Caetano, director and one of the startup's entrepreneurs.  
 

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