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Maringá ITx Project – a partnership between SbM and Softex – aims to qualify companies to internationalize business

 

Generating new business opportunities in the international market for software companies in Maringá and region and strengthening the image of competence of the national software and IT services industry are the objectives of the Maringá ITx program. The program is organized by Softex (Association for the Promotion of Excellence in Brazilian Software) in partnership with Software by Maringá, an entity that brings together more than 100 IT companies, startups and self-employed professionals and acts as Softex's agent in the region.
 
Guilherme Amorim, Softex's market development manager, highlights an important differential of the project. "This is an innovative approach, as it analyzes and qualifies the maturity of companies, working the best – and most assertive – way to build Maringá's offer for international markets".
 
"Software by Maringá's expectation is that the project will bring quick results, with international business still carried out in 2018 and that other companies will be qualified for internationalization as early as 2019. Maringá is nationally recognized as a software developer hub and companies have been collecting awards and certifications for the quality of products and management. We grew above 20% per year and I believe that we are prepared to take this experience to other countries", says Edney Marcos Mossambini, SbM representative at Softex.
 
Ten of the companies that went through the selection process were chosen by the Maringá ITx program. They will receive specialized consultancy to accelerate the change in corporate culture and the development of strategies focused on the commercialization of their solutions abroad. The selected companies were:
• Accellog Global Technology
• Action
• speed
• Empari Global Innovation
• Gold
• Inovaclick
• Process
• Produtec
• SW Quality
• Vivaweb
 
Rafaela Campos, CEO of Accellog, explains that "participating in a project like this is extremely important so that we can develop the skills and bring the necessary knowledge not only to create global solutions, like the ones we already offer, and multinational clients, but effectively being able to enter foreign businesses in a competitive way. For Accellog it makes a lot of sense to participate in the program at this moment so that we can start the internationalization project".
 
For Adriano Santos, CEO, Empari, "this is an important achievement for our company, because with this program we will be able to obtain knowledge and form strategies so that we can succeed in the internationalization process of our applications", he explains.
 
The program will consist of individual consulting, in addition to meetings in São Paulo and Maringá. Two companies will be selected to participate in the Gartner event in Orlando, USA.
 
Like Maringá, the city of Londrina – PR is also starting to prepare for the internationalization of its software companies and is the next to participate in the project, in partnership with Softex.
 
Since 2005, Softex has developed, in partnership with Apex-Brasil and the Ministry of Science, Technology, Innovation and Communications, the program for the competitive internationalization of software and IT services. Its objective is to promote new business opportunities in the international market and strengthen the image of competence of the national software and IT services industry.
 
About Software by Maringá:
 
Increasing the competitiveness of the IT sector and software companies is the objective of Software by Maringá, a class entity that brings together Software Development companies in the region of Maringá, PR, since its foundation in 2007. Through meetings between entrepreneurs , industry benchmarks, incentives and better qualification of managers and professionals, promote the growth of more than 100 companies, startups and associated autonomous professionals, always encouraging the promotion of studies and research, development of innovative technologies, production and dissemination of information and technical and scientific knowledge. This dedication achieved recognition in the segment, guaranteeing awards and certifications such as the MPS.BR – Improvements in the Brazilian Software Process, CMMI – which attests to adherence to the international standard of software quality, with indicators and management excellence for IT companies. SbM intends to position Maringá and region as one of the four main IT hubs in Brazil, being a reference as an Innovation Ecosystem, going much further than the gross revenue of the sector, R$ 610 million registered in 2016. More information can be found at : http://www.softwarebymaringa.com.br/.
 

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