SAS announces Ana Minconi as Alliances and Channels Manager for Brazil

With stints at Microsoft and Intel, the executive will have the mission of increasing the capillarity of partners in strategic markets

SAS, one of the leading global companies in Analytics, announced the arrival of Ana Minconi as the company's new Alliances and Channels Manager in the country. The goal will be to strengthen its presence with software resellers and distributors, as well as strategic partners in Brazil. , focusing on sales, pre-sales and implementation of solutions.

With extensive experience in consultative selling and in managing business partners, distributors and alliances and channels, Ana has worked in new business development areas at companies such as Microsoft, Xerox, Dell, Intel Security (now McAfee).

The executive will have in SAS the mission of boosting the success history of the company's partner program locally, with special attention to regional partners and in the Value Added Distributor (VAD) model. "We will focus on training and qualification with partners so that they are fully prepared to offer the best solutions to our customers, increasing business productivity through our channel program", he says.

In 2018, the strategic alliances area recorded a share of 44% in SAS's new business revenue in Brazil, with room to grow even more with medium and large companies.