Challenge includes eco-friendly consumer apps category
With the commitment to seek ways to minimize the impacts caused to the environment and promote the production of knowledge among young talents, PepsiCo LAB and Young Americas Business Trust (YABT) promote in Latin American and Caribbean countries, until the month of January 2016, the seventh edition of the Eco Challenge 2015, which aims to encourage young entrepreneurs to develop ideas to face environmental problems.
The challenge will reward the most innovative, sustainable and viable projects in the following categories: Applications for the eco-friendly consumer (platforms or processes to teach about the topic). Sustainable Agriculture involving fruits and vegetables, PET recycling, Water (access to water). The program is aimed at young entrepreneurs, aged between 18 and 34.
“We are already in the seventh edition of the Eco Desafio, and each year the prize pool only grows. Our goal is to encourage sustainable entrepreneurship in Brazil and in other countries where PepsiCo operates in Latin America. The idea is to increasingly value young people who have good ideas and initiatives to reduce impacts on the environment in an entrepreneurial way”, emphasizes Regina Teixeira, Director of Corporate Affairs at PepsiCo Brazil.
Registration, which can be done individually or by teams, is open until January 15th and can be done on the website www.ticamericas.net/eco-reto. Finalists will be announced on April 15, 2016 and the awards ceremony is scheduled to take place in the first week of June in the Dominican Republic. The winners of each category receive US$ 5,000.00 to develop their projects, in addition to training and the opportunity to talk to entrepreneurs from across the American continent.
The Eco Challenge contest has been sponsored by PepsiCo LAB since 2010, and is held in partnership with the Young Americas Business Trust (YABT) as part of the Americas Talent and Innovation Competition. The evaluation of the projects will be carried out by both organizations.
The challenge will reward the most innovative, sustainable and viable projects in the following categories: Applications for the eco-friendly consumer (platforms or processes to teach about the topic). Sustainable Agriculture involving fruits and vegetables, PET recycling, Water (access to water). The program is aimed at young entrepreneurs, aged between 18 and 34.
“We are already in the seventh edition of the Eco Desafio, and each year the prize pool only grows. Our goal is to encourage sustainable entrepreneurship in Brazil and in other countries where PepsiCo operates in Latin America. The idea is to increasingly value young people who have good ideas and initiatives to reduce impacts on the environment in an entrepreneurial way”, emphasizes Regina Teixeira, Director of Corporate Affairs at PepsiCo Brazil.
Registration, which can be done individually or by teams, is open until January 15th and can be done on the website www.ticamericas.net/eco-reto. Finalists will be announced on April 15, 2016 and the awards ceremony is scheduled to take place in the first week of June in the Dominican Republic. The winners of each category receive US$ 5,000.00 to develop their projects, in addition to training and the opportunity to talk to entrepreneurs from across the American continent.
The Eco Challenge contest has been sponsored by PepsiCo LAB since 2010, and is held in partnership with the Young Americas Business Trust (YABT) as part of the Americas Talent and Innovation Competition. The evaluation of the projects will be carried out by both organizations.
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