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In a country of continental proportions like Brazil, logistics will never be just another sector within companies. According to data from the consultancy ILOS, logistics costs in Brazil are equivalent to more than 10% of the national GDP. Expenses with transport and distribution alone consume approximately 10% of Brazilian companies' revenues. Internal management and government actions directly affect these numbers.
 
Since the beginning of time, man has had to adapt to ensure his survival in the face of nature's limitations and scarcity. This instinct remains to this day, extending to companies. It is at this point that logistics becomes infralogistics, that is, companies need to make the best use of internal planning to alleviate infrastructure bottlenecks. And that point will be critical to the success or failure of the business.
 
We could talk about the numerous problems and structural opportunities that reflect on costs for companies, such as the data, also presented by the ILOS survey, carried out with 126 Brazilian companies on what actions should be carried out in order to reduce the logistics cost. Improving the management of railways with multimodal integration was the main claim of the sector, with 70.7% of the total. Secondly, the increase in access to the southeastern and southern railways was pointed out by 68.6% of the executives, followed by changes in ICMS collection (67.2%), reduction in port bureaucracy (65%) and improvement in road conditions (62 .7%).
 
As we know, there are many problems with infrastructure, but my reflection is on what companies are doing to reduce their internal bottlenecks and how they deal with the various daily challenges. Among these obstacles we can highlight: integration between various actors in the chain, increase in margins and results, prevention of stockouts and balance of stocks, lack of physical and human resources, reduction of fleet and freight costs, increase in the level of service and adaptation to the tax complexity.
 
The luck of companies is that to manage everything you don't need to rely on magic. To deal with so many bottlenecks that can hamper your results, there are numerous solutions and technologies on the market suitable for solving each of these critical points, after all, this is a market that does not tolerate mistakes.
The information technologies used to integrate the entire production chain start from Backoffice tools (Purchases and Supplies, Contract Management, Inventory and Costs, Sales and Billing, Financial, Accounting, Tax Automation, etc.), passing through specialized solutions in Core Business (WMS, TMS, OMS, Ship Freight, SARA, Fleet Maintenance, Sales Force Automation, Inventory Optimizer, among others), to complementary ones (Cloud Computing, Human Capital Management, BPO, ECM, Marketplace, etc.) ).
 
Companies that underestimate their effectiveness, in general, end up paying high costs in their operations and have low levels of productivity and competitiveness. It is estimated that 25% of the activities of a company, in any segment, are related to internal logistics. A good management of infralogistics, in turn, can generate an efficiency index of up to 95%.
 
For those who are still not convinced of its importance, a little history can help. The word logistics derives from the Greek and means speech, reason and rationality. The first evidence of its use was on battlefields during World War II – where military troops had to be kept in the field. Because of the uncertain time of how long the war would last, there was a need to plan movements, study terrain, guarantee the supply of weapons, medicines and food to troops in action. In addition, great distances were traveled by lands to be conquered.
 
Bringing this scenario to the present day of any organization, it is easy to understand that the needs to plan, produce and deliver remain unchanged. In this sense, the search for better performance also continues to increase competitiveness, reduce costs and optimize time.
 
We are in the age of technology and we need to know how to use it to our advantage. Brazil still has a lot to evolve in terms of logistics infrastructure, but while it matures, companies can do their part by tracing smart routes. Stop manually checking thousands of invoices, manage orders, maintain smart inventories, encourage the electronic exchange of documents, use the facilities of marketplace and e-commerce platforms to do business, take care of the maintenance of your trucks, track orders and improve deliveries are among the advantages. The technology is available to help companies overcome these bottlenecks and effectively become more competitive in the market in which they operate.

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