Cloud, IoT and Big Data will be the technology trends in 2017

Oracle Discusses What to Expect from Business Intelligence Technology

 
2016 was a year of market consolidation. Latin America continues to show growing demand for Oracle's cloud solutions, confirming the tendency of companies to seek new management models in line with the new “digital economy”. The cloud is the central focus for modernization in all business segments, with more efficiency and better results.
 
Within companies, areas have evolved and those responsible for finance, human resources, marketing and even systems have become key pieces in the growth strategy by taking advantage of new technologies.

These changes point to what will come in 2017, a year in which digital advancement is the watchword, to give companies more agility and intelligence.
 
• More companies will bet on the cloud: The number of companies experiencing new levels of productivity with the cloud in 2016 has grown. Many started from projects located in specific areas and the success has expanded to other levels of the structure. More efficient solutions will be adopted to manage your cloud infrastructure, being managed by specialized companies. According to Mark Hurd, CEO of Oracle, by 2025 most enterprise data will be stored in the cloud.
 
• SMBs with world-class solutions: the cloud is standardizing the technology level for companies of different sizes. Small and medium companies will use the same systems as large corporations, with the cost-benefit advantage that the as-a-service model offers and will pay as you go.
 
• The Cloud Machine boom: Public and private entities will have equipment connected to cloud networks, with flexibility in data management and greater mobility at work.
 
• More strategic CEOs: business leaders will spend more time understanding and interacting with their customers thanks to process automation. And by reducing operational load, they will work on more efficient and innovative designs.
 
• More connected cities: The Internet of Things (IoT) will allow cities to be more efficient, connecting their infrastructure to control centers and generating significant improvements for their citizens in terms of mobility, safety, health and teleworking.
 
• Targeted Advertising and Most Recognized Brands: Data analytics will be taken to a new level with the popularization of Big Data and analytics solutions. New insights will be generated to strategically manage user characteristics, managing to impact each consumer with targeted campaigns, according to their preferences.
 
•         Most strategic Human Resources area: with efficient use of specific technological solutions, HR has been transformed to maximize human talent. Technology will be used not only to make work easier, but to increase a sense of belonging.
 
•         Most demanding millennials: the price is no longer a differential for users to purchase products. With technology, it will be possible to classify and better understand consumer expectations in terms of products or services.
 
•         Successful ventures: With the expansion of the digital world and cloud infrastructure, business creation will happen easily, allowing them to work remotely and efficiently, with less time and reduced operational costs.
 
•       More certified professionals: thanks to the opening of the IT sector, companies are more frequently requesting professionals certified in business solutions, expanding the field of action of several professionals in the technological market.
 
•         The rage of innovation: the resources that were traditionally destined to the maintenance of obsolete computing platforms will be invested in the generation of innovative and different products on the market, designed to continuously satisfy users.
 
The world is moving to the cloud. 2016 was an important year for cloud consolidation and for the arrival of 2017, it is expected that more companies will follow this trend, with more innovation capabilities.