Carol spoke about digital natives, who were born with the integrated world. The notion of digital as a means and living space is very much a part of their lives, in their evaluation. “Thinking about the issue of work, we still operate with an 8-hour logic, which still reflects the period of the Industrial Revolution. But this notion of time has already been extended, because we work more than 8 hours. Our relationship with work was fragmented and dissolved in our daily lives. The concept of the productive time of the individual, based on how many hours he worked in the day, could be revised, including the value of man / hour for work remuneration ”.
Another concept that the anthropologist commented on was that of “no places”, which can be understood as social spaces in which we can work, in addition to the office or a factory, such as on a flight or in the supermarket, while we answer a message Whatsapp. “Based on this coronavirus, we will have to think about the new relationships based on places and non-places, the home as a work space, the work in the virtual space. Our next challenges are to discuss the digitalization of relationships and the virtualization of our time ”.
Carol indicated two books that contribute to the current discussion on the transformations of the world of work: “Born in Liquid Times”, by Zygmunt Bauman, and “No places: Introduction to an anthropology of supermodernity”, by Marc Augé.
Communication and common goal
The webinar also included the participation of Marcelo Pirani, managing partner of Cenarium Training and Coaching and Director of Educational Relations at ABRH-Brasil. “A key question concerns how we, as human beings, should behave, how we take care of human beings. We have at least 5 different generations working together and we have to learn how to put everyone to work together ”, he commented.
Pirani believes that the virtual environment will be increasingly present and that we will learn to take advantage of this potential. “I think we need to bring our knowledge and information to our day-to-day practices, respecting some more guidelines for living together. An example is the person who throws garbage on the beach, right under a sign saying that it is prohibited. In other words, we live in an environment of much transgression, confrontation and individuality. I think we need to work more and more on the common goal and improve our communication ”, he ponders.
Marcelo recalls that people create so many enemies, but the Covid-19 crisis brought an “invisible enemy”, which we cannot see and do not yet know how to control. "We are going to live more and more in the technological environment and our role as managers is to help our teams, pay attention to people and increasingly improve our communication skills and the possibility of working with a purpose", he concludes.
See more about this webinar at:
Zoom Recording
Home office: learning and engagement
Reflections on digitalization of relationships, virtualization of time and communication
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