Zero-click intelligence and responses reaching people directly in their normal workflow, without opening Analytics, and even powered by augmented reality and voice commands.
The ability to get the right information, at the right time, with agility and without the need for several clicks, is essential in this age when we are inundated with millions of new data daily. Based on this reality, MicroStrategy, an ABES associate, is betting on the concept of HyperIntelligence, touted as the next era of Analytics.
This technology aims to bring artificial intelligence definitively closer to the workforce and is integrated into the new MicroStrategy 2019 platform, the result of years of research, the company's exclusive dedication to analytics and countless feedbacks received by users of the solutions.
“Hyperintelligence is actually the opposite of what everyone is used to with traditional BI: the answers finding who needs them, in any work context, even outside of Analytics, instead of users going to search for them in several systems, files and the internet. What once required a series of actions is now done imperceptibly, in real time, with zero clicks. The insights appear directly in the workflows, that is, the information appears and jumps to your eyes, when it is most needed”, emphasizes Celso Oliveira, Country Manager of MicroStrategy in Brazil.
According to the company, HyperIntelligence provides natural and even imperceptible ways to present real-time KPIs, contextual information and intelligent recommendations, leaving behind traditional data analysis tools and even Self-Service Data Discovery tools. use natural language, machine learning, augmented reality and voice features such as Amazon's Alexa, chatbots, software recognition and other modern applications, which bring a relevant agility differential.
In its tool launch strategy, MicroStrategy argues that it is necessary to show that technology currently allows connecting different analytical tools to each other, so that there is a single vision, increasing the reach of information assets and the publication of governed and certificates, which can be used by everyone. “Of course the data governance it doesn't happen overnight, but it's definitely not a seven-headed animal and it doesn't delay decision-making at all. On the contrary, it brings more agility and also transparency”, concludes Oliveira.
This technology aims to bring artificial intelligence definitively closer to the workforce and is integrated into the new MicroStrategy 2019 platform, the result of years of research, the company's exclusive dedication to analytics and countless feedbacks received by users of the solutions.
“Hyperintelligence is actually the opposite of what everyone is used to with traditional BI: the answers finding who needs them, in any work context, even outside of Analytics, instead of users going to search for them in several systems, files and the internet. What once required a series of actions is now done imperceptibly, in real time, with zero clicks. The insights appear directly in the workflows, that is, the information appears and jumps to your eyes, when it is most needed”, emphasizes Celso Oliveira, Country Manager of MicroStrategy in Brazil.
According to the company, HyperIntelligence provides natural and even imperceptible ways to present real-time KPIs, contextual information and intelligent recommendations, leaving behind traditional data analysis tools and even Self-Service Data Discovery tools. use natural language, machine learning, augmented reality and voice features such as Amazon's Alexa, chatbots, software recognition and other modern applications, which bring a relevant agility differential.
In its tool launch strategy, MicroStrategy argues that it is necessary to show that technology currently allows connecting different analytical tools to each other, so that there is a single vision, increasing the reach of information assets and the publication of governed and certificates, which can be used by everyone. “Of course the data governance it doesn't happen overnight, but it's definitely not a seven-headed animal and it doesn't delay decision-making at all. On the contrary, it brings more agility and also transparency”, concludes Oliveira.
About MicroStrategy
MicroStrategy (Nasdaq: MSTR) is the world's leading provider of mobile analytics and software platforms. A pioneer in BI and analytics, MicroStrategy delivers software that empowers people to make better decisions and transforms the way they do business. We offer our corporate customers a high-level software platform and specialized services that enable the implementation of unique intelligence applications.
EN 
PT 
