- Study “Brazilian Software Market - Panorama and Trend” points to a growth of 9.8% in the sector in relation to 2017
– Brazil remained in 9th place in the world ranking of investments in IT and in 1st place when it comes to Latin America
Globally, the IT market grew by 6.7%, while in Brazil the segment grew by 9.8%. The advance represents more than double the forecast for the year (4.1%) and growth from 2017 to 2018 (4.5%), reaching US$ 46.6 billion (considering only the domestic market). Of this amount, US$23.9 billion (51.3%) refers to investments in hardware, US$12.2 billion (26.2%) to services and US$10.5 billion (22.5%) to software.
“The growth of the Brazilian sector in 2018 signals an effective resumption in the technology segment, after the market retraction in 2016. This scenario shows that technology has become an important component for the competitiveness and efficiency of companies in times of crisis. In this environment, ABES aims to continue to ensure a dynamic and attractive environment for investments and the development of innovation in the country ”, comments Rodolfo Fücher, president of ABES.
Brazilian IT market
In 2018, the use of computer programs developed in the country represented 30% of the total investment. The study also pointed out that there are about 19,372 thousand companies operating in the Software and Services sector in Brazil, with 5,294 (27.3%) of them focused on software development and production. Of these, 95.5% can be classified as micro or small companies.
Worldwide IT market
Study figures indicate that the sum of IT investments among the countries analyzed reached US$ 2.23 trillion in 2018, a value 6.7% higher than the previous year. The United States leads the world ranking with US$ 823 billion, followed by China and Japan with US$ 249 billion and US$ 140 billion, respectively.
In Latin America, Brazil remained in first place, being responsible for 42.8% of investments in IT, more than twice registered by Mexico (20%), which was in second place, followed by Argentina (7.5%) in third . The region invested US$108.8 billion in the IT market in 2018, representing almost 11% of the world total.
Forecasts for the Brazilian IT Market
The study projects an annual growth of 46.2% in the use of Artificial Intelligence (AI), reaching US$ 52 billion in 2021, and estimates that in 2024, interfaces with AI and automation will replace one third of the applications' screen interfaces. In Brazil, 15.3% of large and medium-sized companies have AI among their main IT initiatives and it is expected that this number will double in the next four years.
The Public Cloud market will also maintain a steady growth rate in Brazil, reaching US$ 2.3 billion in 2019 and maintaining an increase of 35.5% per year until reaching US$ 5.8 billion in 2022. The devices will represent 38% of all IT investment in the country (about US$ 24.5 billion), with the sale of higher value devices, and will play an important role in the growth of the sector in Brazil in 2019.
Download the complete study available on this link.
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