Partnership-based channel strategy
THE IN company – Business Intelligence, master reseller in Brazil from Qlik, considered the most complete platform of solutions for analysis, data integration and active intelligence, has just announced a strategic partnership with Redenovate Technology, a company based in Fortaleza (CE) and specialist in Data Management, Business Intelligence and Application Factory. The goal is to join forces and expertise to leverage the Brazilian BI and Analytics market, especially in the Northeast Region.
“Trading partners play a key role in improving customer experience and entering new regional ecosystems. Therefore, we are very satisfied and confident that Reveinova comes to add a lot of value through Qlik solutions in new projects, helping to democratize access to the best data strategies in the world”, explains Bruno Guerra, CEO of IN.
“I see this partnership as something very valuable, which will take our company to another level, to a new generation. The business and innovation ecosystem here in the Northeast lacks technologies that empower its users, and this union – IN, Redeinova and Qlik – promises to deliver a new scenario to our customers, increasing their competitiveness and prominence in the market”, emphasizes Luciano Carvalho, CEO of Redeinova Tecnologia.
With 25 years of existence, Redeinova has its headquarters in Fortaleza (CE) and projects throughout the Brazilian territory. It has hundreds of systems deployed in private companies and government agencies, using the best and most current technologies and applications integrated with data science, software engineering and business intelligence.
From the partnership with IN – Inteligência de Negócios, Redeinova becomes an Authorized Qlik Reseller in Brazil. “By integrating Qlik technology into our portfolio, we will certainly be able to offer customers a robust, reliable tool with enormous potential to boost our customers' competitiveness”, completes Luciano.
Founded in 2004, IN – Inteligência de Negócios is an award-winning Qlik Master Reseller and has its own team of more than 110 employees, more than 800 clients served throughout Brazil and around 450 thousand hours of development consulting. It records successful cases for companies from different segments, including: Hospital Sírio Libanês, Bradesco, Grupo Fleury, CCR, Marcopolo, Gol Cia. Aerial, Nestlé, Leroy Merlin, among others.
The business market in the Northeast has been growing at a good pace and with the growing competitive need for a refined analysis of information, according to the executives. A large number of companies still do not know Business Intelligence or do not know how to apply it in their business.
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