In 12 months there were more than 1000 complaints per month
The BSA| Software Alliance, the biggest defender of the global software sector before governments and in the international market, with an office in São Paulo, ended the first ten months of the year with 9,820 complaints related to the use of pirated or unlicensed software in Brazil. The volume already exceeds the total calculated for the whole of 2015, when the institution strengthened the “Thinking Well” campaign, which seeks to make the population, especially companies, aware of the risks related to the use of pirated software. The campaign, carried out by the agency 4Buzz on the internet and in partnership with the Brazilian Association of Software Companies (ABES), warns that piracy in the sector is a crime, causes a lot of damage and the responsibility for combating it must be shared.
The campaign discloses the channels and procedures through which the public can safely report the illegal use of software tools: www.denunciepirataria.org.br or http://empreendedorlegal.org.br. “The use of pirated software opens the way for cyber attacks, a practice that caused companies, in 2015 alone, to lose U$ 400 billion. In other words, it is something that is very bad for the global economy”, says Antonio Eduardo Mendes da Silva (Pitanga), BSA's country manager for Brazil.
According to the BSA survey, in the last 12 months the institution registered 12,480 complaints, which means an average of more than 1000 reports per month. “Not all complaints are correct, but it is certainly a considerable volume, and we attribute this mobilization to the Thinking Well campaign and the dissemination of information to companies on how to establish an effective software asset management program (SAM – Software Asset Management). , capable of minimizing the economic and reputational risks arising from piracy”, says Pitanga.
The 2016 edition of the BSA survey on irregular use of software worldwide shows that, in Brazil, the percentage of unlicensed software is 47%.
The campaign discloses the channels and procedures through which the public can safely report the illegal use of software tools: www.denunciepirataria.org.br or http://empreendedorlegal.org.br. “The use of pirated software opens the way for cyber attacks, a practice that caused companies, in 2015 alone, to lose U$ 400 billion. In other words, it is something that is very bad for the global economy”, says Antonio Eduardo Mendes da Silva (Pitanga), BSA's country manager for Brazil.
According to the BSA survey, in the last 12 months the institution registered 12,480 complaints, which means an average of more than 1000 reports per month. “Not all complaints are correct, but it is certainly a considerable volume, and we attribute this mobilization to the Thinking Well campaign and the dissemination of information to companies on how to establish an effective software asset management program (SAM – Software Asset Management). , capable of minimizing the economic and reputational risks arising from piracy”, says Pitanga.
The 2016 edition of the BSA survey on irregular use of software worldwide shows that, in Brazil, the percentage of unlicensed software is 47%.
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