Keeping its tradition, LG is a place for people, the largest Brazilian company specialized in technology for HR management, presents its new year-end campaign. The launch of the video “Connections” has as main objective to reinforce the power of the bond between people, regardless of physical proximity. Using the hashtag #OAMORÉOQUENOSCONECTA, it highlights the message that feeling is more important than the means of connection.
“In such a challenging year, we understand the importance of bringing the strength of the connection to our end-of-year action. Everyone reinvented themselves to show affection in 2020 and this was highlighted in our video. No matter the way in which we show love for the other, the important thing is the strength of the feeling. That was the message we wanted to send to everyone ”, says Flaviane Paiva, Communication Manager at LG, a place for people.
The video is being released to customers, partners and employees of the company, and is also available on their social networks. The idea is that people watch, share, become propagators of the central message of the content and feel inspired to connect more and more with those they love.
Click here to watch the video: https://www.lg.com.br/lps/video-fim-ano/
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