Share

The workshop “B2B Sales with Value Engineering”, promoted by the experienced professional Marcos Mylius, who throughout his career worked in large market leading companies, such as Microsoft, SAP, IBM, Oracle and TOTVS, experience that helped him to consolidate solid knowledge about complex sales.

According to Mylius, the method created and the practical exercises carried out in the training help participants to be successful in the complex game that is the sale of solutions and services. ABES members have a 15% discount on registrations made by this link.

“I understand that sales targets are aggressive and it is increasingly difficult to differentiate from the competition. Thus, I seek to teach how it is possible to create attributes of value that prospects value, which have a great impact on differentiating them from competitors”, he explained.

How to increase the closing rate of the deals in front of the generated leads? How to make customers see the value in the offer presented? What are the ways to reduce the rate of cancellations in the provision of services? These are some of the questions that the B2B Sales with Value Engineering workshop will address. It will take place at SPAX Eventos – Auditoriums (Avenida Paulista, 967, Bela Vista – São Paulo).

quick access

en_USEN