Arcserve Unveils Its Top Three Protection Forecasts To Be Met By 2020

Daniela Costa, Vice President for Latin America at Arcserve

• The ransomware epidemic drives businesses to take a proactive approach to cybersecurity

• Cloud for business continuity and disaster recovery (BCDR) becomes more mature, leading to easier data movement methods

• Businesses adopt a unified BCDR tactic to address the effects of climate change

Throughout 2019, the issue of data protection faced a number of challenges, leading suppliers to evolve organically and inorganically to meet the needs of rapidly changing business. Ransomware attacks increased in 2019, reaching an increase of 118% in some sectors, as did the delivery of data protection as a service (DPaaS), dominating continuity and disaster recovery (BCDR) strategies in several segments. The impacts of climate change on business have also become clear in states like California, where power was intentionally cut off to prevent fires.

The coming year will test a variety of businesses, as well as IT officials and data protection vendors as threats to sensitive information become more and more pervasive. It is in this context that Arcserve, today the brand with the greatest experience in the world in data protection and disaster recovery, presents its BCDR forecasts for 2020.

“We are noticing the adoption of a more personalized approach by criminals, leaving aside mass attacks and increasingly sophisticating their actions, electing their own backups as a preferential target”, analyzes Daniela Costa, vice president for Latin America of Arcserve. Regardless of the industry in which they operate, companies need to better prepare for this scenario of ongoing attacks by taking a broader approach to reducing the risk of having to take a ransom to restore their operations. This means not only making investments in the most advanced threat detection and resuming software, but also ensuring that these companies' backup protocols are aligned with the most advanced procedures available.

The migration to the cloud is also only going to increase. However, IT professionals must now consider implementing hybrid and multi-cloud strategies, looking at new ways to overcome the obstacles and complexities associated with each, especially with the increased prevalence of Software as a Service (SasS) based solutions.

For Daniela, “in 2020 we should expect organizations to devote more resources to successfully disseminate these infrastructures, standardizing a security model that works across different vendors to reduce gaps, avoiding misconfigurations and causing critical data flows. work and applications respond adequately to extreme situations”. 

And to keep pace with organizations moving to the cloud, offerings should emerge aimed at making it easier for businesses to migrate their sensitive information. These solutions will provide features to ensure that there is no impact to production systems during the migration process, so that companies do not have to suffer any unnecessary downtime.

Another important observation made by Arcserve experts concerns climate change. As they become more drastic, businesses must adjust their disaster recovery plans to better anticipate those scenarios that could suspend their IT operations and services. In 2020, disaster recovery and business continuity specialists will refine their techniques to tackle new scenarios, such as the one generated in California with the introduction of planned power cuts, preventing the occurrence of long outages, data loss and financial damage. . They will also begin to document these prevention tactics, particularly in those regions where severe weather is most present, enabling business leaders to prepare in advance for these scenarios.

“While it's clear that there are several internal and external factors that can impact business continuity, the fact is that companies are working to make the necessary investments to keep their precious corporate data safe,” says Oussama El-Hilali, CTO at Arcserve, adding that the ability to successfully address all these threats requires a clear definition of policies and procedures combined with conscientious investments in data protection.

To learn how Arcserve can help businesses succeed in 2020, learn about the data protection solutions portfolio at arcserve.com/data-protection-solutions.