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Technology is present in most day-to-day demands and, as well as reading, programming has become important for any professional in the current scenario of digital transformation. Thinking precisely of helping its partners, Adobe takes its project “Adobe Innovation Sessions (AIS): programming concept for non-programmers – Women Edition” into companies. The program aims to share, free of charge, information and fundamental programming lessons for executives who are Adobe customers or partners.
 
The project proposes a 2h30 meeting, in company, showing how general aspects of programming can help professionals from different areas to better understand and take advantage of the opportunities that arise with the digital transformation of business. These meetings are given by Ana Laura Gomes, a consultant at Adobe, and by Fernando Teixeira, head of advertising at Adobe for Latin America, covering: concept, practical experimentation, main aspects of the HTML5 language and programming and publishing pages created by the event participants.
 
“These trainings unite two of Adobe's great values – technology and gender discussion. Therefore, it is a great honor to bring this to our customers and encourage the presence of women in the world of programming”, says Gabriela Viana, Marketing Director for Latin America at Adobe. “Specifically about this, in the US, we have a project in partnership with Girls Who Code, AIS – Women Edition is just a small local contribution to this urgent issue.”, concludes Viana. 
 
Interested Adobe partners should contact us via email: brmkt@adobe.com. 
 

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