Having an integrated view of business management is a decisive factor
for SMEs to become competitive in the market in which they operate
Small businesses play a key role in Brazil's economy. According to a study released by Sebrae (Brazilian Support Service for Micro and Small Companies), last year, together, the nine million micro and small companies represented 27% of the Brazilian Gross Domestic Product (GDP). These small businesses are responsible for 52% of registered jobs and 40% of wages paid in the country.
Due to their importance, for the economy and for the market, it is imperative that these small companies survive, even in times of economic instability. For this, some precautions must be taken, including control with the management and administration of the business.
Small companies have in information technology the possibility of better structuring their business and, with that, grow and become more competitive in the market where they operate. And one of the essential tools for an SME to stay in the market and become more competitive is the use of ERPs (Enterprise Resourcing Planning or Integrated Business Management Systems, in Portuguese).
In this way, smaller companies can compete with tools or strategies as effective as large corporations. The use of structured data is an available and strategic resource. But for IT tools to help your business, you need to know the main benefits they offer. For this, André Bretas, director of Small Business at Totvs, lists below five reasons for a small company to invest in the adoption of software and have an integrated vision of its business management:
1) Excellence in financial management: The system helps to keep the company's finances under control in an organized way. Accounts are settled on time, avoiding fines and interest, as well as allowing accounts receivable to be managed, keeping cash flow up-to-date. Another advantage of the ERP is that it is integrated with the electronic invoice system, streamlining issues and shipments, in accordance with legal requirements.
2) Inventory optimization: One of the great secrets of a good business for small organizations, regardless of the segment in which they operate, is the efficient control of their inventory. To grow, it is essential to know the available quantity of products in stock, the need for replacement and production planning to reduce costs, among other processes. Another positive point of using ERP is that the company is able to keep orders up to date. It helps to maintain all this control in real time, with the guarantee of correctly serving customers at the right time, allowing, as a consequence, to maintain the loyalty of satisfied customers.
3) Put an end to rework: Companies that choose to use an integrated management system minimize the work of retyping the same information in different files, for example, which reduces the chances of errors.
4) Have more information at hand: In addition to data on stocks and products, the use of ERP can provide information about customers (such as complaints and compliments about services or products offered), employees and even data about raw materials.
5) Investment worth it: With so many benefits, it is common for small businesses to find that routine management software is expensive. However, this is not true. Totvs, a leading company in Brazil and Latin America in business management software, for example, provides solutions with low acquisition and maintenance costs. There are software from R$ 118 per month, which can be purchased in physical or online versions, in the SaaS model (Software as a Service).
“Technology is the foundation for small companies to grow sustainably. Micro and small companies play a fundamental role in the growth of the country's economy and society. Efficient business management is the difference between surviving or closing activities, in this moment of uncertainty. Those who invest in professional management will certainly have more opportunities to compete and grow in the market in which they operate”, highlights Bretas.
Due to their importance, for the economy and for the market, it is imperative that these small companies survive, even in times of economic instability. For this, some precautions must be taken, including control with the management and administration of the business.
Small companies have in information technology the possibility of better structuring their business and, with that, grow and become more competitive in the market where they operate. And one of the essential tools for an SME to stay in the market and become more competitive is the use of ERPs (Enterprise Resourcing Planning or Integrated Business Management Systems, in Portuguese).
In this way, smaller companies can compete with tools or strategies as effective as large corporations. The use of structured data is an available and strategic resource. But for IT tools to help your business, you need to know the main benefits they offer. For this, André Bretas, director of Small Business at Totvs, lists below five reasons for a small company to invest in the adoption of software and have an integrated vision of its business management:
1) Excellence in financial management: The system helps to keep the company's finances under control in an organized way. Accounts are settled on time, avoiding fines and interest, as well as allowing accounts receivable to be managed, keeping cash flow up-to-date. Another advantage of the ERP is that it is integrated with the electronic invoice system, streamlining issues and shipments, in accordance with legal requirements.
2) Inventory optimization: One of the great secrets of a good business for small organizations, regardless of the segment in which they operate, is the efficient control of their inventory. To grow, it is essential to know the available quantity of products in stock, the need for replacement and production planning to reduce costs, among other processes. Another positive point of using ERP is that the company is able to keep orders up to date. It helps to maintain all this control in real time, with the guarantee of correctly serving customers at the right time, allowing, as a consequence, to maintain the loyalty of satisfied customers.
3) Put an end to rework: Companies that choose to use an integrated management system minimize the work of retyping the same information in different files, for example, which reduces the chances of errors.
4) Have more information at hand: In addition to data on stocks and products, the use of ERP can provide information about customers (such as complaints and compliments about services or products offered), employees and even data about raw materials.
5) Investment worth it: With so many benefits, it is common for small businesses to find that routine management software is expensive. However, this is not true. Totvs, a leading company in Brazil and Latin America in business management software, for example, provides solutions with low acquisition and maintenance costs. There are software from R$ 118 per month, which can be purchased in physical or online versions, in the SaaS model (Software as a Service).
“Technology is the foundation for small companies to grow sustainably. Micro and small companies play a fundamental role in the growth of the country's economy and society. Efficient business management is the difference between surviving or closing activities, in this moment of uncertainty. Those who invest in professional management will certainly have more opportunities to compete and grow in the market in which they operate”, highlights Bretas.
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