An ABES member, Bemdito.app believes that the times of “war” in combating and preventing the Covid-19 (Coronavirus) pandemic have accelerated Digital Transformation (DX) and technological progress. In the assessment of Kassia Masson, Director of Research and Innovation at the company, “talking about the importance of digital transformation at this point in time should be something banal, already assimilated by industries and professionals. However, even with the proliferation of different solutions and tools in everyday life, there are many organizations that skate in their journeys”.
To talk a little more about the subject, the ABES portal interviewed the executive about the differentials of the Bemdito.app Digital Platform and about digital transformation. In addition to being the founder of the company, Kassia has more than 15 years of experience in the technological innovation market, and is a developer of FullStack, Cobol, React, JavaScript, Python, among other languages. She has a degree in Law, a postgraduate degree in Public Management, a PhD in Legal Sciences, Researcher at the Mato Grosso Research Support Foundation (Fapemat) and two-time winner of the Finep Innovation Award (2010 and 2013). Enjoy reading!
In your opinion, how is the current stage of digital transformation of companies in general?
Digital transformation is no longer a 'fashion' after the Covid-19 pandemic. Now, it's a matter of life or death for companies, a necessity of the postmodern, ubiquitous society (u-society). The problem is that there is no more room for errors and testing these days. Those who do not carry out Digital Transformation (DX) in their technological processes and operations run the serious risk of falling behind in their segment and even “disappearing from the map”. According to Chuck Robbins, CEO of Cisco, by 2025, 40% of 'FORTUNE 500' companies will no longer exist due to their inability to adapt to new times. And we are talking about companies consolidated for decades, such as EXXON Mobil, JP Morgan Chase, Boeing, Coca-Cola and GM. No matter the size: either the company evolves digital thinking or it will cease to exist.
Can you talk about Bemdito's digital platform?
Bemdito is a Digital IT and Telecom Platform, consisting of a Webcomponent (Mobile and Web) + Native App (iOS, Android), developed with Artificial Intelligence (machine learning). It also has other embedded technologies: big data, virtual assistant and internet of things (IoT). It guarantees what we call unified digital communication at the Centro de Tudo, integrated and customized according to the business rules and technologies of our customers.
What are the functions performed by the artificial intelligence of the Bemdito Digital Platform?
The artificial intelligence (AI) of the Bemdito Digital Platform mimics human intelligence using a set of Machine Learning algorithms to process, analyze and obtain information from big data, allowing the virtual assistant to use neural networks and perform tasks in the Browser and Devices, with several functions to work with your business rules, entertain, inform, search the internet, useful conversations with the user.
Bemdito's AI allows industries to control their entire computing environment (operating system, technologies, applications and accessory systems, 3rd party software, navigation and functionalities, equipment and interconnection for intelligent control of the home, industry and city), reports , presence and attention monitor, emotion detection function, which returns analyzes on various attributes of detected faces and voices, request-to-speak function, presence list, virtual interpreter during video, audio and text chats in 52 languages, subtitles, derecording and returns accurate analyzes with cognitive attributes for prediction and decision making.
How does the Bemdito.app partnership program work?
Bemdito's partnership program helps with the resale of our Platform for Digital Transformation, expanding the portfolio of partners with a high profit margin, generating even more results for our partners and their customers. We are an ideal partnership for SaaS-type companies, such as ERPs and CRMs, software houses, communication and marketing agencies, technology consultancies, systems integrator companies, software and hardware resellers, which can simply form a Strategic Alliance and connect Bemdito's Digital Platform to its technologies and those of its Clients. Thus, more than reselling, our partners add value to our products. In addition to having benefits such as access to tools, customization and technical support, our partners specialize in Digital Transformation, scale, monetize, grow and develop together with us. As it is built-in, the integration makes it possible to increase engagement with the product and the Lifetime Value (LTV) of the partners' portfolio, bringing more profitability and less churn.
How can the Bemdito Digital Platform be used in IoT projects?
Bemdito has a Virtual Assistant that allows interconnection to the browser and all devices for automation and control of the home, industry and city by voice command. Like Alexa and Google Home, with Bemdito it is possible to communicate and control IOT devices, industrial equipment, sensors (water, gas, light, temperature, pollution), public and private lighting, cameras, traffic lights, gates, parking lots, air -conditioning, sockets, locks, curtains and several others.
What are the company's main goals for 2023?
Based on our strategic innovation planning, we have several goals for Bemdito for 2023 and the coming years, including: consolidating the DX Platform digital product portfolio by 2024; consolidate the sales channel program with 30 new partners by 2024; increase the number of 100% customers by 2024; Attract strategic investors to make a financial contribution to the DX Platform or its digital products.
GET TO KNOW THE FEATURES OF BEMDITO'S DIGITAL PLATFORM:
- TI & Telecom Digital Platform: Comprising a Webchat + native App (iOS, Android), developed with Artificial Intelligence – AI and unified digital communication in Centro de Tudo; to be integrated and customized with business rules to your website, web system and intranet via API's in all technological environments (iOS, Android, UWP, MacOS, MVC), with data management and domain;
- Business and Education web conferencing: Full HD video chats and unlimited digital audio, with the exchange of messages and files in 52 languages between any device;
- Video Chat Webinar: Organize webinars with unlimited resources in video chat, subtitling, translation, screen sharing, which put your events and presentations live, in the center of attention around the world;
- Derecording: Conversion of speech into text of video and audio chats, which transcribes and catalogs thousands of hours of chats in real time;
- Internet of Things (IOT): Digital interconnection to the browser and all devices with definition of routines for automation and control of the house, industry and city by voice command;
- Virtual Interpreter: It is an exclusive translation resource for video, audio and text chats in 52 languages, available in all TI & Telecom Digital Platform products;
- Digital Telephony: Reduce VoIP and Analog telephony costs to ZERO. People go to the website or app, the industry and perform AI chats, Full HD video, audio and text, phone calls and SMS;
- AI at the Center of Everything: Artificial Intelligence (machine learning, big data, virtual assistant, IOT), in the browser and devices that returns accurate analyzes with cognitive attributes for decision making.
Kássia Masson also points out that the technological mix of the Bemdito Digital Platform contains a desktop and mobile internet browser, which will be launched in February 2023.
To identify which stage of Digital Transformation (DX) organizations are in, Bemdito.app developed the DX Quiz, which provides personalized advice that will help you move forward in this process. It is free. Access: https://bemdito.app/quiz/quiz.html.
More information: https://bemdito.app
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