· Serasa Experian launches 2nd edition of “Impulsiona Startups”
· Acceleration program is with open for subscriptions until November 17th
· Selected entrepreneurs will receive a prize to use in their solution with equity free investment
Due to the success of the first edition, which promoted financial health solutions from 6 startups, Serasa Experian, a market-leading datatech has opened registration for the second wave of “Impulsiona Startups”, an acceleration program that seeks to scale positive social impact through innovative businesses and solutions. You can register at link to participate until November 17th.
The datatech's ESG initiative, which has Ace Cortex as a partner, will select eight Brazilian startups, which will undergo a consultative journey of up to 6 months, also including equity-free investment for the development of solutions and the possibility of using Serasa's services and products free of charge.
The program will be divided into two phases. In the first, the objective is to provide the development of prototypes or the evolution of existing solutions, that is, short-term projects that demonstrate the potential and scalability of entrepreneurs.
After this first phase, four startups will be chosen based on the best projects and results to undergo 4 months of acceleration with experts from Ace Cortex, executive mentors from Serasa Experian, in addition to receiving an equity-free investment – which does not require corporate obligations. To find out more, check out the official website. Applications can be submitted until November 17th at the link: https://www.serasaexperian.com.br/impulsiona-startups
Startups from different segments with maturity in the validation or traction stage and with solutions that fit the following focuses may participate in the Initiative:
· New ways of granting credit.
· Access to credit for SMEs.
· Support for those in debt.
· Reduction in default.
According to Serasa Experian's Head of Sustainability & ESG, Paulo Gustavo Gomes, "we want to continue scaling the reach of our positive social impact through startups and entrepreneurs who, like us, want to create a better future through their innovative proposals and solutions. Often these businesses just need a boost to reach more Brazilians.
ACE Cortex, a partner of the program and one of the most renowned innovation consultancies in Latin America, will guide the startups during Impulsiona Startups, offering each one, in a customized way, diagnostics, analyses, guidance, mentoring and support in the implementation of growth techniques.
“This is a relevant initiative for the innovation ecosystem that is aligned with the commitment to promote access to credit, reduce defaults and support innovative and scalable solutions with social impact. We share the commitment to transform the market and believe in the power of innovation to solve the biggest financial challenges faced by Brazilians. To this end, we will use our expertise in acceleration to guide the selected startups, offering personalized support, from in-depth diagnostics to practical mentoring. Together with Serasa Experian, we have the goal of creating a more inclusive and financially healthy future for the country”, comments Milena Fonseca, CEO of ACE Cortex.
The acceleration program created by Serasa Experian, which is now in its second edition, boosted six startups in its first round. The accelerated startups, which represented the states of São Paulo, Distrito Federal, Paraná, Pernambuco and Rio de Janeiro, identified relevant results regarding the improvement in indicators of reach to the public and revenue, for example.
What will this new journey of Impulsiona startups be like?
With the end of the registration period and the selection process that will select the eight participating startups, the companies will receive the first equity-free investment of R$30,000, which must be used for two months to develop a prototype. With this, four of the best proposals will be selected and will go through the acceleration process, which includes individual mentoring, workshops, free access to Serasa Experian products and a new equity-free investment of R$120,000 for business scalability.
Subscribe: https://www.serasaexperian.com.br/impulsiona-startups
Serasa Experian
Serasa Experian is the first and largest Datatech in Brazil. A leader in intelligence solutions for analyzing risks and opportunities, focusing on credit journeys, authentication and fraud prevention. With cutting-edge technology, innovation and the best talent, it transforms the uncertainty of risk into the best decision, helping people achieve their dreams and companies of all sizes and segments to prosper.
Created in 1968, Serasa became part of the Experian Company in 2007, a global company headquartered in London. It is currently responsible for more than 6.5 million daily queries about companies and consumers and protects more than 2.2 billion commercial transactions every year.
Empowers consumers with financial education, facilitating access to fair credit. Helps companies of all sizes and segments to make better decisions, on several fronts to: find new customers, manage current ones more efficiently, grant credit or sell on credit safely, comply with ESG standards, authenticate its customers and prevent fraud, and also charge them at the ideal time, without impacting the relationship.
With the purpose of creating a better future for everyone by expanding opportunities for people and companies, the company trains people in the technology area and promotes small businesses and startups with social impact through its own free programs. It is considered a LinkedIn Top Company and one of the best companies to work for, recognized by GPTW. It is also the most innovative service company in the country, certified by the Valor Inovação Brasil Award.
expert
Experian is a global data and technology company that creates opportunity for people and drives businesses around the world. We facilitate credit journeys, authenticate and prevent fraud, streamline healthcare processes, provide digital marketing solutions, and help drive insights for the automotive industry, all using innovative combinations of our data, analytics, and software. We also help millions of people achieve their financial goals and save time and money.
We operate in a variety of markets, going beyond financial services and operating in the automotive, agribusiness, healthcare, insurance and many other industry segments. To continue innovating, we invest in talented people and advanced technology to unlock the power of data.
Headquartered in Dublin, Ireland, we are a FTSE 100 company listed on the London Stock Exchange (EXPN) and have a team of 22,500 people across 32 countries. Find out more at experianplc.com.
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