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5G and the digital transformation of mobile operators
* By Yassuki Takano 5G, as the acronym already indicates, is the fifth generation of mobile communications and differs from previous generations by offering services with a very high capacity of ...
Digital business: a new architecture
* By Márcio Arbex The market demand for faster and more effective decision-making has created a new digital business model capable of offering new ways for companies to interact with each other and with their customers - and reach ...
Organizational culture as an ally of digital transformation
* José Carlos Nascimento When it emerged, the digital transformation was a buzz, which later became a trend and is now a reality. In the information age, the accounting sector already deals with the need to ...
Carnival and advances in technology
* By Luiz Egreja Technology has never been more present in our lives. Still, the truth is that concepts like human-machine connection, realistic simulation, Artificial Intelligence and 3D experiences, ...
Technology in Brazil: development and prosperity on the one hand, shortage of labor and legal uncertainty on the other
* By Rodolfo Fücher Brasil, the country of the future that never arrives, or has arrived and someone hid it? As the world's breadbasket, the country has immense potential for the development of several sectors. Now, we need to focus on ...
Driving the future of smart cities with IoT
* By Antonio Brito 10 years ago, who could have imagined that small sensors would make a great idea like smart cities even bigger? The concept of smart cities has been around for a decade and has always been related to ...
Paperless: Money in paper money comes to an end
* By Leo Monte and Thiago Saldanha Paper money exists and resists ... But until when? Analyzing the evolution of the payment means market in recent years, it is possible to see that the segment has been going through a process of ...
Family succession in the company: a business with a future
By Morgana Borssuk and Amanda Marcos * Promoting family succession in a company requires time, expertise and focus - be it small, medium or large. Even put in a summarized way, these words are powerful, capable of ...
Digital City: what to expect?
13/801/2020 * By Sergio Henrique Diniz The concept of Digital Cities may sound futuristic, but it is more present in our reality than we imagine. In them, technology is deeply and completely integrated into public management, ...
Eight points of digital transformation in financial services to observe in 2020
* By Luiz Riscado The digital transformation is already a reality in the market and will certainly continue to be a topic of persistent discussion to be reached by traditional financial institutions. And it will be ...
Banks 4.0: the future of financial institutions
* By Odilon Costa Considering the impasses of the country's economy in the most recent cycle, there was an increase in expenses with technology, which rose from R$ 13.2 billion to R$ 13.9 billion. Investments, in turn, remained at the same ...
How to prevent Artificial Intelligence from being just one component of corporate networks
By Michael Allen * In search of more flexible and adjustable structures, it is increasingly common to see companies adopting environments based on Hybrid Clouds. But while the cloud offers the agility that businesses today want, ...
Agribusiness promises to break the barriers of exponential changes
* By Cíntia Leitão If you are still the type of person who believes that the future happens as a result of time, you may be outdated. We live in an era of exponential technologies that multiply, repeatedly ...
Data revolution: the dilemma of companies in adopting new technologies
* By Ricardo Salama Why do identical companies have diametrically opposite results in adopting new technologies? This is the point that many corporations encounter when they face the theme of innovation ....
LGPD: far beyond software
* By Thiago Saldanha "Data is the new oil in the business world". Who never heard this new jargon of modern times, let the first stone be thrown. Database now has value, as it is considered the ...
Procurement powered by Artificial Intelligence: the risks and challenges
By Rodney Repullo * The use of artificial intelligence has made companies work smarter and improve profitability. All segments are benefiting. In addition to autonomous vehicles, ...
About Spiders and Digital Phenotypes
By Cassio Pantaleoni * "From a fish's point of view, a lake surrounded by land is an island." - Richard Dawkins. Why we interact in the digital environment the way we interact, substantiating it, plotting it, observing it and, above all, ...
I grew up! And now, who can hold me?
* By Ricardo Lima Analyzing and comparing the behavior of generations of consumers is not simple. What will be the distribution channels? What and how will they consume insurance products and services? ...
Main operational challenges for midsize industries
By Rodney Repullo * In manufacturing, people connect with processes and machines to produce the best product possible. For this to work and ensure an uninterrupted supply chain and efficient and smooth production, the ...
Entrepreneur, how is your retirement planning?
By Milena Sanches Tayano dos Santos * When we talk about retirement due to contribution time, the monthly amount for the National Social Security Institute (INSS) comes to mind, which is discounted every month in ...
Decentralizing management is the way out for more data quality and accuracy
By Luiz Junqueira * The way companies deal with complex challenges related to the collection, use and application of data can determine whether they will succeed or enter the business statistics that ...
It's time to switch from digital transformation to continuous innovation
By Michael Allen * Organizations are on a treadmill of continuous innovation. As the world goes digital, customer expectations for new experiences, services and features ...
Digital Transformation in Retail: what to do so that your brand does not lose relevance
By Mariana Fontanezi * Have you ever stopped to think that in the last decade we are experiencing one of the biggest and most accelerated moments of technological advancement in retail? Mobile devices, Artificial intelligence, ...
LGPD arrives to implement a new organizational culture
* By Gustavo Mendes Every company of any size, whether public or private, has one or more databases with information about its customers and employees. This data is very valuable and, consequently, targeted by ...
Digitizing is necessary: how Brazilian industry can overcome the crisis
By Carlos Paiola * According to data from the National Confederation of Industry (CNI), in June 2019, the industrial production index in Brazil was at the same level as that presented in June 2004. The crisis ...
Facing the digital storm
By Rodney Repullo * Business leaders take over after a lot of effort. However, when they reach the "top", it is very fragile in the face of the enormous challenges that arise, with turbulences that the ...
Is Brazil committed to the 4th Industrial Revolution?
By Werter Padilha * The 4th Industrial Revolution is underway in the world. And I believe that for Brazilian companies in the sector there is no option: it is essential to invest in the modernization of management, of ...
Customer wants success in relationship with brands
By Fabio Costa * On July 16, 2019, the platform “Não Me Perturbe” was launched, created by telephone operators as determined by the National Telecommunications Agency (Anatel). Through the website, the ...
Experience makers: make experience your business
By Federico Grosso * I opened this year's Adobe Experience House, making the relationship between experiences and emotions. I bet that for those who are already parents, the day of the birth of their children is a moment that they keep with ...
Intelligence focused on digital transformation
By Marcelo Coletta * Those who work with technology have certainly had the impression that things are changing more and more quickly. For 80% of the more than 1,200 professionals and executives who participated in Perform Brasil 2018, the largest ...