Supported by Crescera and Seek, the merger provides for the creation of new solutions and products for the education market in Brazil. Projected joint turnover is R$ 420 million for 2022
Alura, the largest technology learning community in Brazil, announces today (18) the merger with FIAP, the main private university center for technology education. With the transaction, the companies create the largest technology education ecosystem in the country, consolidating a true player in lifelong learning: com different education solutions and products for the different stages of student career development.
Alura, supported by Crescera and Seek, two renowned education investment funds, acquires a majority stake in FIAP. The founders of FIAP continue as partners of the institution with relevant participation in the company and Gustavo Gennari continues to occupy the position of CEO at the head of management, together with the current academic and executive team.
“This association represents the union of two great teaching references in the technology area and, from now on, we will be the main player in the country in the segment. We will have a complete portfolio for the entire journey of training people and professionals with a focus on the careers of the future and we will combine FIAP's quality and reference in on-site and digital Graduates and MBAs, immersions and teaching solutions for corporations, to us, the largest community learning technology in Brazil, with more than 1,300 courses in the areas of programming, data science, front-end and digital business, with 250 thousand students and 5 thousand corporate clients”, says Paulo Silveira, Founder and CEO of Alura.
The union between the companies also provides for the creation of new solutions and products for the education market, in addition to accelerating the expansion of education throughout the national territory, with a complete portfolio of technology education and upskilling and reskilling solutions in corporations. . As a result, the projected joint revenue for 2022 is R$ 420 million.
“FIAP and Alura are institutions that share the same DNA, are passionate about education, technology and especially people. Both believe in the power of education and technology to create a better society. These are institutions that complement each other and, together, expand their capacity for growth and value creation for students, employees, professors and the entire community. The quality of our faculty, our teams, differentiated teaching methodology and innovative academic model that have brought us here are our outstanding characteristics that will be maintained. Together with Alura, we have expanded our capacity for growth and opened up new possibilities, which will allow us to offer even more complete and innovative solutions, as well as new benefits to our students”, said Gustavo Gennari, CEO of FIAP.
This union will allow a lot of synergy between the Institutions. An example of this is Alura's internal college project, Alura Tech, which now joins forces with FIAP, taking advantage of the best of each, with the aim of providing an increasingly unique experience for technology professionals, creating new courses and co-branded contents, designed together, which will also become part of FIAP ON.
More than reinforcing the teaching and education of the institutions' current students, the transaction intends to go further, improving the Brazilian technology community in a virtuous circle, helping to mark Brazil on the world tech map and joining forces to further leverage more programming and technology education in the country, significantly increasing the training of new qualified professionals in the area each year.
According to a study by Brasscom, the demand for technology professionals is expected to reach 797 thousand vacancies in the next three years, in addition, the country must face an annual deficit of 159 thousand developers of software and information technology services. “The data more than proves that this market is extremely heated, there is a huge need for qualified professionals of the highest quality. From this union, together with FIAP, we raise the bar for teaching and actively contribute to reducing the pain of finding qualified technology professionals to solve current market demands”, explains Silveira.
The transaction was advised by Itaú BBA on the part of FIAP and UBS/BB on the part of Alura, subject to the satisfaction of usual conditions precedent, including the approval of CADE. The management of the companies will continue in a fully segregated manner until the completion of the transaction, which is expected to take place during the second half of 2022.
About FIAP
The FIAP University Center is a reference in the higher education of technology. It has a complete teaching platform, covering elementary and high school courses, 16 undergraduate courses and 25 on-site and digital MBAs, in the areas of technology, innovation and digital business, in addition to immersions, specializations and teaching solutions for corporations. With the maximum grade in the institutional evaluation of the MEC and more than 10 thousand students, FIAP believes in the transforming power of technology and its positive impact on society.
About Alura
Alura is the largest technology learning community in Brazil. With proprietary didactics and methodology, the school aims to become a teaching platform that promotes the personal and professional transformation of students, being a partner in each one's journey. Through its collaborative community, it promotes learning in Programming, Front-end, Data Science, Mobile, DevOps, UX & Design, Business, Marketing and more.
Currently, edtech operates through the Alura, Alura Para Empresas and Alura Latam business units. Among the companies that make up the group are Casa do Código, and the PM3 digital products school. With more than 250,000 students and 5,000 companies impacted, edtech still offers a range of exclusive content, such as the Hipsters Ponto Tech, Like a Boss and Bubble Dev podcasts.
About Crescera
Operating in the market since 2008, Crescera Capital is an independent Private Equity and Venture Capital manager with approximately R$5.9 billion under management. Founded by professionals with extensive experience in the financial market, Crescera has a unique track record of creating value for entrepreneurs, entrepreneurs and investors. Its core investment team has been working together, investing in companies with high growth potential for over ten years, having been with Bozano Investimentos since 2013 – now under the Crescera Capital brand.
about Seek
SEEK Investments is a long-term investor and business builder focused on global investments in Education, HR SaaS and Outsourced Work. SEEK Investments creates value through active partnerships with founders and management teams to build future market leaders.
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